Introducing Mic Drop

We’re reimagining what a mic drop video can be. Every Mic Drop session is captured with precision, crafted to feel cinematic, and delivered at a pace no one else but East Rock can match. Why cant every video be a music video?

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New Apparel

Discover new apparel from #TeamEastRock and friends

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Our Mission

  • Independent

    We champion independent creators by giving them the tools, resources, and platform to thrive—without sacrificing their ownership or vision.

  • Quality Without Compromise

    From merch to music services, everything we do meets a high standard—because great ideas deserve great execution.

  • Accessible for Everyone

    Our products and services are built to be within reach, no matter your stage or budget. Creativity shouldn’t come with a barrier to entry.

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